Category: Digital strategy & marketing

In the fast-paced and ever-evolving world of digital marketing, it is essential to constantly be on the lookout for new channels and platforms to promote your brand. One emerging platform that has caught the attention of marketers worldwide is TikTok. In this blog post, we will discuss how to implement TikTok in your marketing strategy and make the most of this platform.

You’ve probably heard some of the following words thrown around: customer journey maps, persona’s, prototyping, design springs, user research, … All very valuable aspects when it comes to digital design and growing your business. However, probably also very confusing when you aren’t familiar with them.

This is a given. However, getting to know your customer well is definitely challenging. It is a fact that mapping the end-to-end customer journey is a perfect way to help you build these insights.